On "I Choose Love," ErickOscar shares his take on success, purpose, and the people who shape our lives. After 35 years of climbing the corporate ladder, he has come to a deep understanding of that experience: his legacy is not just professional accomplishment but the people he invested in along the way. That knowledge is the song's emotional bedrock: a lifetime of experience distilled into a statement about what really matters when we consider the mark we leave on the world. In "I Choose Love," that reflection is about human connection.
The song also shows ErickOscar's hands-on approach to making music. First, he writes his words, then strums his acoustic guitar until he finds a rhythm that best matches them. When that foundation feels right, he turns to AI software to add vocals and other instruments, building the emotional atmosphere he wants in the completed song. That way, he can begin with a personal message and build the musical arrangement around it. He aims to create music with a heart, with a true message at its centre, rather than just making music.
That realisation becomes a musical statement about priorities and legacy in "I Choose Love" by ErickOscar. It starts with personal expression, his acoustic guitar sets the rhythm, and AI-assisted production shapes the arrangement to match the intended emotion. Together, these elements support a message grounded in lived experience, success matters most when it includes the lives we've touched. The song urges us to look beyond the climb itself and ask who's been part of the journey.